E-Bikes, urban mobility and digitisation key themes at Eurobike

More than 1,400 exhibitors will once again descend on Friedrichshafen next week for the 28th edition of Eurobike, taking place 4-7 September.

The overriding themes for this year’s fully-booked show centre around e-mobility and digitisation, leading to a host of new, innovative companies and products looking to showcase the latest technologies and advances in these areas.

The bike industry is in a process of constant change and it is exciting to see where the Eurobike journey takes us each year,” observed Eurobike Show Director, Dir Heidrich. “We are delighted by the fully booked exhibition halls that offer a port of call for all those with an interest in bikes.”

Eurobike has previewed a number of product innovations to look out for during the show, including the likes of the Steps e-multi cargo bike featuring the new Shimano drive, Chat’s rickshaw bicycle to bring mobility to dependent road users and, what everyone has been talking about recently; e-Scooters.

Eurobike has also urged visitors to keep their eyes peeled for new bikes from the likes of Asfalt, Niner Bikes, Open Cycle and Simplon. Meanwhile, Bosch’s new Kiox compact colour display with digital links to smartphones got a mention, as did Fox Factory’s new Fox Live Valve smart system which reads terrain and changes settings accordingly.

Magura’s Cockpit Integration handlebar system was also featured in the preview, alongside POC’s tried and tested in mountain ranges’ MTB helmet, the Tectal Race Spin Nfc. Knog’s Cobber 330º Bike Light with USB charging will be showcased, as will Kärcher’s mobile washing unit for bikes.

“The breadth of products on offer at Eurobike is unique on the international stage,” continued Heidrich. “In particular, the on-trend topics of pedelec and e-Bike, urban mobility and digitisation mean that there are many new companies and products with a high level of innovative force to explore.”

Eurobike takes place 4-7 September in Friedrichshafen.

Hayley Everett

Staff Writer

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