Future Publishing to cease ProCycling publication

Future Publishing has opted to discontinue ProCycling Magazine and will transfer existing subscriptions to Mountain Bike Rider magazine.

An email sent to subscribers wrote “This was not an easy decision for us to make and we want you to know we did everything possible to continue to publish Procycling; however, it was not viable for us to do so.”

Sites such as MagazinesDirect have already stopped offering new subscriptions to the title.

Procycling first came to market in April of 1999 with the help of Andrew Sutcliffe and a company called Cabal  Communications. Having later been acquired by Future Publishing, the title grew to publish 13 issues annually. Future did temporarily let go of the title as part of a sale to Immediate Media in 2014, but reacquired the asset in 2019.

Future has since gone on to acquire other magazine publishers, most recently Dennis Publishing, though it did not take the cycling titles which are current under a holding company pending a resale said to be imminent.

The final issue will be that dated January 2022. Customers will be contacted directly to confirm the subscription switch. As far as the remaining cycling portfolio goes, Future Publishing now produces Cycling Weekly, CyclingNews, BikePerfect and MBR (Mountain Bike Rider)

For a run down of circulation audited magazine readerships from this year, read CI.N’s round up here. Procycling has not feature in the Audit Bureau of Circulation data for some time.