Liberty House further builds UK bike maker portfolio with Shand acquisition

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Shand Cycles has become the second UK bike maker to be acquired by Indian tycoon Sanjeev Gupta, the owner of the Liberty House metals business.

This time last year Liberty took over Trillion, a UK maker of road and mountain bikes. Adding the Scottish bicycle business, Gupta’s vision to inject life into UK bicycle manufacturing will see Shand benefit from the expertise of Trillion and Liberty’s engineers.

“We’re very excited to welcome Shand into the Liberty family of companies. We recognise the skill and quality they bring to bike production and feel they will work very well with the Trillion team and engineers and designers in our vehicle technologies division at Leamington Spa,” said Gupta, executive chairman of Liberty.

Established in 2003, Shand hand builds both custom and production bikes, with a focus on road and adventure touring bikes.

Steven Shand will continue to lead the business. He said: “This is an exciting new phase in the development of the business. Together as part of the Liberty Group I believe Trillion and ourselves can do some ground-breaking things in the cycle market. The link up also allows us to develop some very valuable extra manufacturing capacity.”

The Liberty Group has history in cycling, which owns Accles & Pollock in the West Midlands, a supplier of steel to the bicycle industry dating back 100 years.

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