Moore Large takes on distribution of Reid e-Scooters

Moore Large has announced a partnership with Australian-founded bike brand, Reid Bikes, to distribute its recently launched flagship e-Scooter range across the UK.

Consisting of the E4 and E4 Plus, the models will be available in the UK from mid-February. Both e-Scooters offer integrated app support using the Reid app available in the App Store and Google Play, as well as other advanced features such as remote electronic locking, journey tracking, and customisable lighting.

The E4 has 8″ wheels with a top speed limited up to 25 kph, three power modes, a mechanical disc brake as well as electronic regenerative braking, and has a range of up to 28 km. The E4 Plus has larger 10″ wheels and a larger deck with integrated rear suspension for comfort on longer journeys.

Reid Bikes Managing Director, Rob Akam, said: “We have been working on a range of e-Scooter for some time now, and have invested heavily into this space as we look to grow our e-Mobility range, including e-Bikes. We are delighted to have partnered with Moore Large to distribute our e-Scooters throughout the UK to IBDs and national retailers.

“We have long admired Moore Large for their support of IBDs and focus on exceptional customer service.”

Moore Large will be showcasing Reid’s all new E4 and E4 Plus e-Scooters at Corebike, set to take place 26-28 January. Reid staff will be on hand alongside Moore Large sales reps to give hands on product demonstrations and to answer questions.

Electric scooters have become an increasingly talked about topic within the UK bike industry, particularly over the last year, with some seeing them as a possible alternative to bikeshare, while others have mused the benefits they could bring to the UK’s cycling infrastructure. Last summer CI.N explored both the risks and opportunities e-Scooters could provide the bike industry.

Hayley Everett

Multimedia Reporter

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