Thursday, 25 April 2024
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Ex-Rapha & Polo Ralph Lauren VP becomes Brompton’s non-exec Chairman

Paddy Byng is Brompton Bicycle’s new non-executive chairman, having taken over from Tim Guinness at the end of last year.

Byng brings global brand experience from household names as well as omnichannel experience to the British bike maker.

Brompton recently reported a 27% pre-tax profit leap and the sale of almost 49,000 bikes in its 18/19 financial year.

Will Butler-Adams OBE, CEO of Brompton Bicycle: “Paddy Byng has recently taken over as non-executive Chair at Brompton Bicycle from Tim Guinness, who stood down in November 2019. Paddy is passionate about cycling and the positive impact it has on society. He brings a wealth of global brand and omnichannel experience thanks to his time with Rapha, Polo Ralph Lauren, Dunhill, Asprey, and Smythson.

“Tim Guinness became Chair at Brompton in 2000 and over that period he has steered the company through a period of tremendous growth, from a turnover of £2million to circa £50million when stepping down. Over that period Brompton has made over 500,000 bikes and had a positive impact in cities across the world. He will remain a shareholder.”

Paddy Byng: “I am delighted to be joining Brompton at such an exciting time for the Company. The latest results are a resounding validation of the strategy to invest in the new factory, in people, in product innovation, in international markets, and in taking the lead in communicating to consumers the clear mobility, environmental and health benefits of city cycling in general and owning an iconic Brompton in particular. I look forward to working with Will, the board and the incredibly passionate and dedicated employees of Brompton as we continue on this exciting journey.”

CI.N caught up with Will Butler-Adams in our fifth podcast when he told us he predicts the mega transformation of the bicycle.