CABDA opens 2020 exhibitor registration

CABDA Expo organisers have announced exhibitor registration for all three of their 2020 regional trade shows: CABDA West in metro San Diego, CABDA Midwest held outside Chicago, and CABDA East in metro New York City.

2020 marks the second iteration of CABDA’s West Cost event held at the Del Mar Racetrack, 20 miles north of San Diego.

CABDA Show Director, Jim Kersten, said: “Last time around, we completely underestimated the demand we’d see in California. But for 2020, we’ve more than doubled our capacity for exhibits and attendees.

“We’ll have both indoor and outdoor demo capability should the weather choose not to cooperate. And we’ve moved all our after-hours programming onsite, which eliminates the need to shuttle folks back and forth.”

The 2019 CABDA Midwest was the organisation’s largest event to date, and will continue to be held at the Schaumburg Convention Centre just west of Chicago.

The inaugural CABDA East will be held at the Meadowlands Expo Centre in Secaucus, New Jersey.

Kersten continued: “There are a tremendous amount of shops in New England and the Mid Atlantic region that I think are under-served. It’s time we did something about it.

“We’re making significant changes to all of our floorplans to improve attendee traffic flow. We’re adding more food options at all of our events so folks won’t have to exit our venues to grab a bite We’re also moving all of our seminars and clinics directly on to the show floor, negating the need to leave the show to attend break-out sessions.”

Each of the shows will continue to feature clinics and seminars organised by the Professional Bicycle Mechanics Association (PBMA).

Kersten added: “We want to make it easy to bring staff to learn about new products and receive technical/sales training at all of our shows. PBMA has been without peer in their pursuit of better training and better standards for the industry.”

CABDA West: 15-16 January, Del Mar Racetrack, San Diego.

CABDA Midwest: February 12-13, Schaumburg Convention Centre, Chicago.

CABDA East: 11-12 March, Meadowlands Expo Centre, New Jersey.

Exhibitor information and registration can be found here.

Hayley Everett

Staff Writer

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