Hertfordshire independent retailer and electric bike specialist Highway Cycles is the latest in a string of shops to be hit by smash and grab thefts.
The break in took place in the early hours of Monday morning with the thieves forcing a front door before ransacking the building, leaving a mess in the process of the theft.
Following a quick assessment this morning the owners tell CI.N the following stock is missing:
- Riese & Muller Delite GT Rohloff 625wh Battery / Nyon Grey 51cm
- Riese & Muller Charger3 GT Vario 500wh / Kiox Carribean Blue 49cm
- Trek Powerfly 4 XS Azure Trek Domane ALR+ Red 54cm
- Trek Domane SLR White/Blue (Trek Factory Racing Paintjob) 56cm
- Three Bosch E-Bike chargers.
The crime reference number issued by police is 41/54859/21.
Profiled by CI.N in October last year, Highway Cycles has been a stand out among independent retailers, expanding its presence in Hertford by more than double on the back of steady investment into the electric bike segment. Owner Len Simmons put trade since the pandemic’s beginning as up somewhere between 250% to 300%.
Revenue captured from that boom has been reinvested and helped drive the shop’s local bike advocacy work, delivered through the non-profit Hertford Cycle Hub.
The bike trade has endured a rough few years of break ins as demand for cycling goods has rocketed. Other shops to be affected in the past 12 months include Uttoxeter Cycles, Rocking Bikes, JE James, Afan Valley Bike Shed,
Distributor Fli Distribution was also recently the victim to a substantial loss of KTM stock.