New design and development facility opens at Pashley

Andy Street, Mayor of the West Midlands opened a new Design Office and Development Workshop at Pashley Cycles, Stratford-upon-Avon this week.

Accompanied by Adam Tranter, Cycling and Walking Commissioner for the West Midlands, the pair were given a tour or Pashley’s production facilities by Steven Bell, Pashley’s General Manager and Adrian Williams, Managing Director.

In recent years Pashley has invested heavily in new product design and development. This led to Pashley bicycles being commissioned for the London Santander bike-share scheme, London, in 2016, followed by Pashley’s patented bicycle with lock-dock solution being selected for the West Midlands bike-share scheme which is currently being expanded across the region.

Earlier this year, Pashley commenced production of its award winning “ALECS” [Articulating Lightweight Electrically assisted Cargo Solution] zero-emission cargo vehicle, which is targeted at the rapidly growing last-mile delivery market. Orders have already been placed for the vehicle and trials are in advanced stages with several postal and cargo delivery carriers.

Pashley is also designing a new range of consumer bicycles for 2023 to meet the demand of its customers both at home and overseas.

Adrian Williams, M.D. of Pashley says: “Innovation and Design are essential if we are to sustain and grow our business and so it is only right that we should invest in new facilities and equipment.  Having Design, Development and Manufacture under one roof allows us to respond to our customers in a timely manner, thereby giving us a competitive edge in the market.”

Andy Street, Mayor of the West Midlands added: “It is great to see Pashley’s investment in UK design and manufacture continuing, as it has done since it was first founded in Birmingham in 1926. As one of the few remaining manufacturers of bicycles in England, it has witnessed the popularity of cycling for transport and leisure purposes.

“The way we move around our cities is changing and so we’re already seeing much more final mile delivery solutions via cargo bikes. It was great to discuss Pashley’s response to this change and see first-hand an iconic brand in the region designing, innovating, and manufacturing mobility solutions that will help businesses decarbonise and improve efficiency.”