Thursday, 28 March 2024
FeaturedNewsWorkshop

Myagi partners CyclingIndustry.News as UK trade media training resource

Frontline sales training tool Myagi has partnered with CyclingIndustry.News to bring bicycle retailers around the globe closer to essential brand content.

Noting the trade media portal’s focus on helping the retailer develop their business and train staff to become effective sales people and mechanics, Myagi and CyclingIndustry.News have now collaborated to launch a dedicated “Training” area, within which retailers can enjoy no commitment access to many educational house and brand videos, as well as a plethora of other educational content.

“Working with CyclingIndustry.News on this project is a new phase for Myagi,” said European VP, Jean ‘JP’ Parker. “A significant channel partnership like this with audience and content coming together is really exciting. Our network of brands and retailers is changing the way sales associates think about learning for their role in the cycle space. By joining forces we are bringing our great learning content to an even wider audience.  Many of our brands and skills providers have been quick to offer their support, so we can look forward to a regular stream of engaging updates.’

Having demonstrated positive results for bike retail businesses on the back of regular training, Myagi has plenty to offer both industry brands and bike retailers alike when it comes to driving a positive uptick in sales. 

CyclingIndustry.News Editor Mark Sutton added: “I’ve always been a fan of Myagi, the content and delivery, so with our focus increasingly on guiding bike retailers through often stormy waters, anything that effectively assists businesses to improve is welcome on our site. With that in mind, Myagi was an obvious choice as a content partner and further diversifies the plethora of ways all levels of the bicycle industry chain are interacting with our site. I recommend getting signed up for our regular updates and scheduling in training for your team. The product’s important, but it’s how your staff drive sales that matters.”

The ability for cycling labels to upload short training videos makes Myagi a highly engaging training method. What’s more, it’s accessible from any device, at any time. Brands such as Giro, Sealskinz and Camelbak are just a handful using the platform to deliver sales and product training. Once viewed, a short quiz validates the user’s learning ensuring that the content remains at the forefront of your employee’s mind.

myagi play
Look out for the Myagi play button for the latest seminars

Myagi is totally free for retailers to use and staff can sign-up in under five minutes and start using the content immediately at www.myagi.com. On CyclingIndustry.News you’ll now find the dedicated training tab here, within which you’ll find a plethora of business improvement and inspiration articles alongside regular updates from Myagi engaged brands.

This announcement closely follows an exclusive collaboration with the Cycling Business Podcast, another highly engaging and educational listen that you’ll now find at the top of the homepage. The latest episode, a conversation piece on how both the Trump administration and Brexit will affect the global bicycle business, features Alan Weatherill of UK manufacturer Hopetech and Jay Townley, a CyclingIndustry.News regular columnist and veteran researcher from the U.S. market. We highly recommend popping it on in the workshop as you work through the day’s service work.